BostonLuxeLiving

Luxury Real Estate In Boston, Brookline + Cambridge

Our Formula To Successfully Sell Your Property

On the average buyers inspect twelve homes before making an offer. That means eleven other homes are competing against yours. What that means to you is that in today's market, buyers are increasingly savvy. Many sellers are testing the market resulting in a high number of listings. This means the competition is fierce.

Working together, we can make sure your home gets the attention it needs to stand out from the pack. Your job is to make your home bright, shiny, and clean—as close to a model home as possible. Our job is to tell the world and work to gain maximum market exposure.

There are 5 essential ingredients that comprise the Joe Schutt Team formula for a successful sale of your home:

  1. Location
  2. Condition
  3. Market
  4. Terms
  5. Price

Your home will sell at highest profit and in the quickest amount of time when all the ingredients are combined perfectly. If only one ingredient is left out of the formula, or is out of proportion to the others your home will take longer to sell and will, quite possibly cost you money.

Location. The pricing of your home must reflect its location. The better the location, the higher the acceptable price. School districts, high or low traffic, and highway/ public transportation accessibility, all need to be considered in determining the value of your home's location. We cannot control the location.

Condition. The pricing of your home must accurately reflect its condition. The general upkeep and presentation of your home is critical to obtaining the highest value for your home. Nature of the roof, plumbing, carpets, and paint all relate to condition.

Market. Recession, inflation, interest rates, mortgage availability, competition, and the public's perception of the general economy all make up the market. It may be a buyer's market or a seller's market. The pricing of your home must reflect the current nature of the market because we cannot influence the market. We can, however, take advantage of the market.

Terms. The more financing terms and options you accept, the more potential buyers there will be for your property. The pricing of your home must reflect the terms available. The easier the terms, the more valuable your property becomes. (And this is where my team of professional affiliates really shine-by offering a broad, full-spectrum of mortgage products and options to both you and all potential buyers.)

Price. Price is the single most important factor in the sale of your home. The consequences of making the wrong decision are painful. If you price your home too low, you will literally give away thousands of dollars that could have been in your pocket. Price it too high, and your home will sit unsold for months, developing the reputation of a problem property (everyone will think that there is something wrong with it).

Failure to understand market conditions and properly price your home can cost you thousands of dollars and cause your home not to sell… fouling up all of your plans. Setting the proper asking price for your home is the single biggest factor that will determine the success or failure of your home sale. We won't let this happen to you.

Utilizing the latest technology and in depth knowledge of the market, we will analyze current market conditions in combination with your personal time requirements to identify the correct price range for your home. You can't afford any guesswork in this critical step.

Realtor

Accredited Buyer's Agent

Loss Mitigation Certified

E-Pro Certified

Seller's Resources


  • Our Marketing Plan Overview
  • Our Winning 85-point Marketing System


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Joe Schutt: Luxury Realtor